diff --git a/branding/index.html b/branding/index.html index a39bd97..603e4f8 100644 --- a/branding/index.html +++ b/branding/index.html @@ -1,184 +1,311 @@ - - -
- - -Mark, palette, name, voice. One page so client builds, add-on - chrome, screenshots and third-party press stay consistent.
-In English the product is Hermes — after the Greek god of - messengers, travellers, and crossings. In modern Greek the same name is - Ermis (Ἑρμῆς). Written form is always Hermes outside Greek contexts.
-The keyboard shortcut inside Theseus is Ctrl+Shift+E
- — E for Ermis, off the collision path with Chrome's own Ctrl+Shift+M.
A tilted envelope with three speed-trails on the back edge
- — a letter mid-flight. Monochrome, scales from 16 px (sidebar icon) to
- 160 px (hero) without legibility loss. SVG uses
- currentColor so it inherits whatever text
- colour it sits in.
| Do | Don't |
|---|---|
| Keep the envelope tilted ~22°, trails on the back-left. | -Mirror the mark or tilt it the opposite direction. | -
| Let the mark inherit text colour (currentColor). | -Hard-code a colour inside the SVG; it limits reuse. | -
| Use the stroke variant below 24 px display size. | -Scale the standard mark below 20 px — trails merge. | -
| Pair with the wordmark "hermes.x" when context is unclear. | -Apply to a product with a different protocol or trust model. | -
Hermes rides on a sky-blue primary — fast, airborne, legible - on both dark and light. The deep navy background is the natural pairing; - the dim tones are for muted type.
- -Mark + palette are MPL-2.0 along with the rest of the Hermes client source. - Use for reviews, press, interoperability docs and the client's own chrome. - Don't apply to products that aren't actually Hermes (forks with different - protocols or trust models included).
-Mark, logo lockups, avatars, banners, social cards, palette, voice. One page + so client builds, add-on chrome, screenshots and third-party press stay consistent.
+In English the product is Hermes — after the Greek god of messengers, + travellers, and crossings. In modern Greek the same name is Ermis + (Ἑρμῆς). Written form is always Hermes outside Greek contexts.
+The keyboard shortcut inside Theseus is Ctrl+Shift+E
+ — E for Ermis, off the collision path with Chrome's own Ctrl+Shift+M.
A tilted winged envelope — a letter mid-flight. Vector, scales + cleanly from favicon to hero. Ships as one SVG with the sky-blue fill plus + dark inner cutouts for the flap V-fold.
+ +Mark + wordmark for use when context needs more than the icon alone. + Three surfaces: default dark, inverted for sky-blue backgrounds, light-background variant.
+ +1000×1000 PNG, square, mark centred. Use the dark variant on + Twitter / Discord / Nostr / Telegram where the default surface is dark; + use the light variant for light-themed platforms.
+ +Social-platform headers + website hero. Rendered at native + aspect ratios so no cropping on upload.
+ + + + + + +Open Graph card for link previews (every chat / search engine + renders this when hermes.x is shared), plus a square Instagram-style poster.
+ + + + + + + + +| Do | Don't |
|---|---|
| Keep the envelope tilted, wing on the back-left. | +Mirror the mark or tilt it the opposite direction. | +
| Use the dark-fill variant against sky-blue surfaces. | +Place the sky-blue mark on a sky-blue background. | +
| Pair with the wordmark "Hermes" when context is unclear. | +Apply to a product with a different protocol or trust model. | +
| Scale the vector mark freely — it's crisp at any size. | +Rasterise and re-upscale; use the SVG as the source of truth. | +
Hermes rides on a sky-blue primary — fast, airborne, legible + on both dark and light. The deep navy background is the natural pairing; + the dim tones are for muted type.
+ +Mark + palette + brand kit assets are MPL-2.0 along with the rest of the + Hermes client source. Use for reviews, press, interoperability docs and the + client's own chrome. Don't apply to products that aren't actually Hermes + (forks with different protocols or trust models included).
+End-to-end encrypted DMs over Nostr, addressed by your + on-chain registered name instead of a public-key string. The desktop + client (inside Theseus) is live today; the browser messenger is in + progress. This page shows the UI, the plan, and what still has to + land before the browser version ships.
+The web messenger isn't ready yet because of three things we + want to get right before shipping:
+np
+ / nr for a name. The gateway is live
+ (navigate.st/api/dns/alice.x) but the
+ client-side cache + signature-verification path still has an edge case
+ with lapsed names.Until the three are solid, install Theseus for the real thing. + The web client will land here when the above are green.
+