diff --git a/assets/mark-dark.svg b/assets/mark-dark.svg new file mode 100644 index 0000000..7ed12b8 --- /dev/null +++ b/assets/mark-dark.svg @@ -0,0 +1 @@ + diff --git a/branding/index.html b/branding/index.html index 603e4f8..df821d7 100644 --- a/branding/index.html +++ b/branding/index.html @@ -1,311 +1,311 @@ - - -
- - -Mark, logo lockups, avatars, banners, social cards, palette, voice. One page - so client builds, add-on chrome, screenshots and third-party press stay consistent.
-In English the product is Hermes — after the Greek god of messengers, - travellers, and crossings. In modern Greek the same name is Ermis - (Ἑρμῆς). Written form is always Hermes outside Greek contexts.
-The keyboard shortcut inside Theseus is Ctrl+Shift+E
- — E for Ermis, off the collision path with Chrome's own Ctrl+Shift+M.
A tilted winged envelope — a letter mid-flight. Vector, scales - cleanly from favicon to hero. Ships as one SVG with the sky-blue fill plus - dark inner cutouts for the flap V-fold.
- -Mark + wordmark for use when context needs more than the icon alone. - Three surfaces: default dark, inverted for sky-blue backgrounds, light-background variant.
- -1000×1000 PNG, square, mark centred. Use the dark variant on - Twitter / Discord / Nostr / Telegram where the default surface is dark; - use the light variant for light-themed platforms.
- -Social-platform headers + website hero. Rendered at native - aspect ratios so no cropping on upload.
- - - - - - -Open Graph card for link previews (every chat / search engine - renders this when hermes.x is shared), plus a square Instagram-style poster.
- - - - - - - - -| Do | Don't |
|---|---|
| Keep the envelope tilted, wing on the back-left. | -Mirror the mark or tilt it the opposite direction. | -
| Use the dark-fill variant against sky-blue surfaces. | -Place the sky-blue mark on a sky-blue background. | -
| Pair with the wordmark "Hermes" when context is unclear. | -Apply to a product with a different protocol or trust model. | -
| Scale the vector mark freely — it's crisp at any size. | -Rasterise and re-upscale; use the SVG as the source of truth. | -
Hermes rides on a sky-blue primary — fast, airborne, legible - on both dark and light. The deep navy background is the natural pairing; - the dim tones are for muted type.
- -Mark + palette + brand kit assets are MPL-2.0 along with the rest of the - Hermes client source. Use for reviews, press, interoperability docs and the - client's own chrome. Don't apply to products that aren't actually Hermes - (forks with different protocols or trust models included).
-Mark, logo lockups, avatars, banners, social cards, palette, voice. One page + so client builds, add-on chrome, screenshots and third-party press stay consistent.
+In English the product is Hermes — after the Greek god of messengers, + travellers, and crossings. In modern Greek the same name is Ermis + (Ἑρμῆς). Written form is always Hermes outside Greek contexts.
+The keyboard shortcut inside Theseus is Ctrl+Shift+E
+ — E for Ermis, off the collision path with Chrome's own Ctrl+Shift+M.
A tilted winged envelope — a letter mid-flight. Vector, scales + cleanly from favicon to hero. Ships as one SVG with the sky-blue fill plus + dark inner cutouts for the flap V-fold.
+ +Mark + wordmark for use when context needs more than the icon alone. + Three surfaces: default dark, inverted for sky-blue backgrounds, light-background variant.
+ +1000×1000 PNG, square, mark centred. Use the dark variant on + Twitter / Discord / Nostr / Telegram where the default surface is dark; + use the light variant for light-themed platforms.
+ +Social-platform headers + website hero. Rendered at native + aspect ratios so no cropping on upload.
+ + + + + + +Open Graph card for link previews (every chat / search engine + renders this when hermes.x is shared), plus a square Instagram-style poster.
+ + + + + + + + +| Do | Don't |
|---|---|
| Keep the envelope tilted, wing on the back-left. | +Mirror the mark or tilt it the opposite direction. | +
| Use the dark-fill variant against sky-blue surfaces. | +Place the sky-blue mark on a sky-blue background. | +
| Pair with the wordmark "Hermes" when context is unclear. | +Apply to a product with a different protocol or trust model. | +
| Scale the vector mark freely — it's crisp at any size. | +Rasterise and re-upscale; use the SVG as the source of truth. | +
Hermes rides on a sky-blue primary — fast, airborne, legible + on both dark and light. The deep navy background is the natural pairing; + the dim tones are for muted type.
+ +Mark + palette + brand kit assets are MPL-2.0 along with the rest of the + Hermes client source. Use for reviews, press, interoperability docs and the + client's own chrome. Don't apply to products that aren't actually Hermes + (forks with different protocols or trust models included).
+